Air Care Market - Global Industry Size, Share, Trends, Analysis and Forecasts 2012 – 2018

Global market for air care is growing significantly due to the rising consumer concerns about aesthetic qualities of air care products and improving living standards. Despite of slower recovery rate from economic crisis, there is an increasing demand for air care products in the US market, as consumers are opting to purchase more expensive and aesthetically pleasing air care devices. Development of new range of air care products and packaging innovations are some of the important factors driving the growth of air care industry. However, economic influences, distribution issues, and effect of chemicals on environment and human health are some of the major challenges faced by this industry.

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Introduction of new fragrances and odor eliminators in market are fuelling the demand for air care products. There is a growing demand for air care products in developed economies like US and Europe due to higher living standards and growing awareness toward personal health and comfort. Air care products market is still in its initial stage in developing economies because of the lack of awareness about the use of such products; however, this market is expected to catch momentum in coming few years as a result of increasing awareness and rising living standards.

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Market Segmentation

Based on Product
Candle Air Fresheners
Car Air Fresheners
Electric Air Fresheners
Gel Air Fresheners
Liquid Air Fresheners
Other Air Care
Spray/Aerosol Air Fresheners

This research report analyzes this market based on its market segments and major geographies.
Geographies analyzed under this research study are
North America
Asia Pacific
Europe
Rest of the World

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