Audience Analysis Paper 3

Abstract
The key to good relationships is effective communication. Two basic principles for effective communication are to always know exactly what you are trying to accomplish whenever you make any communication, and to keep in mind your audience and communicate to them in an appropriate manner in order to accomplish your purpose. Making effective presentations is a critical skill required by employers. An audience analysis is essential in determining how to build a presentation. This paper discusses the various aspects of an audience analysis. It covers the communication channels to be used, the need to keep the diversity of the audience in mind, and ways of making the message effective.

Audience Analysis Paper
      Relationships are vital in all aspects of human affairs and the key to good relationships is effective communication. The purpose of a communication can be to give orders or instructions, share information, sell an idea or a product, obtain information or feedback, to take a decision, or to express feelings or emotions. Two basic principles for effective communication are to always know exactly what you are trying to accomplish whenever you make any communication, and to keep in mind your audience and communicate to them in an appropriate manner in order to accomplish your purpose.
      Making effective presentations is a critical skill required by a manager. It is good to remember that the crux of good presenting is preparation, practice, and performance. An important consideration of an effective presentation is the audience profile. An audience analysis is essential in determining how to build a presentation. The more one knows about the audience, the better can one target the remarks to reflect their specific interests and concerns (The Total Communicator, 2003). This paper addresses a situation where a person has to make a presentation of the quarterly sales information to the stakeholders, and discusses the various aspects of an audience...