Baby Food in Ireland Market Size, Application Analysis, Growth Trends and Forecasts: Radiant Insights, Inc
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Baby Food in Ireland By Radiant Insights
Summary
The economic crisis which has afflicted Ireland since 2008 has generally had a negative impact on food sales. Although baby food is more resilient than many food sectors, as parents tend to continue to try to give their babies what they consider is the best possible nutrition, there has been a clear trend towards lower priced products and to purchasing when products are on special offer. As the majority of mothers in Ireland use formula milks from birth and, if not, have introduced formula milk by the second or third month, demand for first and follow-on milks is very strong. The infant formula market has been strengthened by the high proportion of women aged 20-45 years of age who are in employment. Early return to work after childbirth supports a continued demand for flexible feeding options.
To Get Full Report Click Here @ http://www.radiantinsights.com/research/baby-food-in-ireland
Key Findings
- The Irish population and its baby food market are both small. Sales are heavily dependent on the number of annual births: between 2009 and 2015 the number of births fell by over 13%.
- The market is dominated by baby milks, which accounted for 60.7% of value sales in 2015, up from 58% in 2009. Sales have been boosted by higher growth in growing-up milks, as well as a move towards sales of premium and ready-to-feed products.
- Danone continues to dominate the market, with a 61.3% value share in 2015. It leads in milks, cereals and wet meals.
- The annual number of births is expected to continue to fall, producing a brake on sales growth. By 2021, the market is expected to have an increase of 14% compared with 2015
Synopsis
"Baby Food in Ireland" is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Ireland market.
What else does this report offer?
- Consumption data based upon a unique combination of industry research,...
Summary
The economic crisis which has afflicted Ireland since 2008 has generally had a negative impact on food sales. Although baby food is more resilient than many food sectors, as parents tend to continue to try to give their babies what they consider is the best possible nutrition, there has been a clear trend towards lower priced products and to purchasing when products are on special offer. As the majority of mothers in Ireland use formula milks from birth and, if not, have introduced formula milk by the second or third month, demand for first and follow-on milks is very strong. The infant formula market has been strengthened by the high proportion of women aged 20-45 years of age who are in employment. Early return to work after childbirth supports a continued demand for flexible feeding options.
To Get Full Report Click Here @ http://www.radiantinsights.com/research/baby-food-in-ireland
Key Findings
- The Irish population and its baby food market are both small. Sales are heavily dependent on the number of annual births: between 2009 and 2015 the number of births fell by over 13%.
- The market is dominated by baby milks, which accounted for 60.7% of value sales in 2015, up from 58% in 2009. Sales have been boosted by higher growth in growing-up milks, as well as a move towards sales of premium and ready-to-feed products.
- Danone continues to dominate the market, with a 61.3% value share in 2015. It leads in milks, cereals and wet meals.
- The annual number of births is expected to continue to fall, producing a brake on sales growth. By 2021, the market is expected to have an increase of 14% compared with 2015
Synopsis
"Baby Food in Ireland" is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Ireland market.
What else does this report offer?
- Consumption data based upon a unique combination of industry research,...