Club IT part one
A nightclub sounds like a fun and exciting business to start. A nightclub owner should have a background in business and some experience with music. Club IT is a nightclub managed and owned by Ruben Keys and Lisa Tejada. Although the club is a hit with its current clientele, and the business end is going well, the owners believe that something is missing. Ruben and Lisa have hired an intern to assist in getting the business on track by analyzing the informational needs of the club. This paper will give a description of Club IT’s mission, primary clientele, current information resources, and what competitive advantage strategy that would best benefit the business.
Club IT is a downtown nightclub that offers live bands on Friday and Saturday nights and a live DJ Tuesdays through Thursdays. Hip-hop, techno, electronic, and some Top 40’s that are a collection of MP3 playlists is what the DJ plays. The club resides in a 6000 square foot building. There is a 600 square foot dance floor, a bar with four pour stations, 14 booths, and 14 tables for the customers to relax and order drinks or food if they would like. Club IT has a menu with appetizers and beverages for the customers to order from. Club IT‘s mission statement is: "We, Ruben and Lisa, offer you live music, DJ's, dance space and refreshments that suit your lifestyle. You are our friends, and we seek to build a community that meets regularly at Club IT" (Rainer & Turban, 2006). The clientele of Club IT consists of people of various ages that are looking for a fun place to listen to music, drink and have a good time.
Lisa and Ruben both have degrees in Business Administration, so between the two of them they run the office and maintain all financial and business related records. As of now they are using Microsoft Office 2003. Club IT information resources include intranet. An intranet is an Internal or private network of an organization based on internet technology (such as hypertext...