Co-Eptition

Description:

Dr. Mosad Zineldin a Professor of Strategic Management and Marketing. He is a Doctor of Philosophy, Stockholm University, School of Business- Sweden. Major: business Administration. He is also engaged in a considerable number of research and consulting activities. He has participated in different international conferences as a presenter and a keynote speaker. I'm organizer and chairman of different international conferences. I wrote and published several books and numerous articles in many different international journals.   I have held many visiting appointments in several countries. “Co-opetition , as in the title of their article, describes a business situation in which independent parties co-operate with one another and co-ordinate their activities, thereby collaborating to achieve mutual goals, but at the same time compete with each other as well as their other firms. The basic philosophy underlying co-opetitive business relationship is that all industrials management activities should aim for the system, including competitors (Zineldin, 1998, 2000). Co-opetition can deliver synergy if carefully planned, managed and controlled, and preconditions for achieving this outcome are examined.

Analysis:

Because coopetition is a combination of competition and cooperation, we have to be clear about these two concepts. In the literature, competition is considered in two different perspectives: as a property of market structure whose form is determined by market forces (Porter, 1980; Scherer & Ross, 1990) or as a result of actions and reactions posed by firms competing in the same business (Abell, 1980; Baum & Korn, 1996). Differently than the first perspective, the second one highlights the relational nature of competition and the behaviour of single firms that are both
essential to the existence of coopetition.
On November 16, 2006, "Japan-China Economic Conference 2006"was held in Osaka, Japan. President Yang attended the conference and...