Cultural Influence on Context
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CHAPTER SEVEN
CULTURAL INFLUENCES ON CONTEXT;
THE BUSINESS SETTING
Context and Communication:
To understand the importance of the context to cultural communication it is necessary to review three basic assumptions about human communication.
1. Communication is rule governed.
2. Context specifies the appropriate rules.
3. Rules are culturally diverse.
CULTURE AND THE BUSINESS CONTEXT:
Every country is interdependent on one another for goods and services, no country is self-sufficient. Never before in the history of business and trade has portrayed such qualities, and increase trade and business had involved almost every country to invest in America. This increase in globalization is due to growth in US and foreign multinational industries since 1960.trade agreements that improve the standard of living have become commonplace. Multinational corporations increasingly participate in various international business arrangements. Licensing agreements in which one company grants the rights to trademarks, patents, copyright or know how for fee are also common. Management contracts have also increased dramatically over the last year in which one country provide the other company with managerial expertise for a fee. These numerous international business arrangements often result in individuals from one culture working not only with, but for individuals from another culture. The most successful companies in the global arena will be whose employee not only understand world economic and global competitiveness with international counterparts.
THE INTERNATIONAL BUSINESS CONTEXT
Cultures view towards management and managers
North American management styles:
Hofstede describes management in the American sene:
It is not only a process but also the managers as a class of people who :
1. Does not own a business but sells its kill to act on behalf of the owner
2. Does not produce personally but is responsible for making other produce, through...
CULTURAL INFLUENCES ON CONTEXT;
THE BUSINESS SETTING
Context and Communication:
To understand the importance of the context to cultural communication it is necessary to review three basic assumptions about human communication.
1. Communication is rule governed.
2. Context specifies the appropriate rules.
3. Rules are culturally diverse.
CULTURE AND THE BUSINESS CONTEXT:
Every country is interdependent on one another for goods and services, no country is self-sufficient. Never before in the history of business and trade has portrayed such qualities, and increase trade and business had involved almost every country to invest in America. This increase in globalization is due to growth in US and foreign multinational industries since 1960.trade agreements that improve the standard of living have become commonplace. Multinational corporations increasingly participate in various international business arrangements. Licensing agreements in which one company grants the rights to trademarks, patents, copyright or know how for fee are also common. Management contracts have also increased dramatically over the last year in which one country provide the other company with managerial expertise for a fee. These numerous international business arrangements often result in individuals from one culture working not only with, but for individuals from another culture. The most successful companies in the global arena will be whose employee not only understand world economic and global competitiveness with international counterparts.
THE INTERNATIONAL BUSINESS CONTEXT
Cultures view towards management and managers
North American management styles:
Hofstede describes management in the American sene:
It is not only a process but also the managers as a class of people who :
1. Does not own a business but sells its kill to act on behalf of the owner
2. Does not produce personally but is responsible for making other produce, through...