Business Description- For some people shopping is fun. These “fashion forward” people can find their size on the rack, know what works for their body type and can find these things at an affordable price. “Fashion Forward” people have little problem going from store to different store to make an outfit and are usually good at creating a designer look for less. However most people aren’t “fashion forward” and don’t have the time, let alone the money to transform their possibly outdated wardrobe into chic fashion forward styles. For people who need a little help, they pay attention to style magazines or style segments during local news, but these aren’t enough. The advice given is too cookie cutter, expensive and too few ideas for men who are becoming increasing concerned with their overall appearance. This is the nature of the business MakeUover.com will strive to fill. This site is for the market of consumers who want to dress and look better, but don’t know how or where to start.
Business Concept- MakeUover.com is the ultimate personal stylist website. We will create an online site that identifies fashion trends straight from the fashion capitals of Milam, New York, Paris and London and create a style structure for customers based on their information. What makes this e business unique is that 1) this website focuses on the total makeover of the consumer from hair/makeup to clothes, and 2) this site will connect consumers with brands, style trends and other websites that consumers will want to purchase from. This is how it works: Consumers will give MakeUover.com information about their body, (measurements, height, age, eye color, etc.) and their fill out a questionnaire to determine their personal style. Then, MakeUover.com within 48-72 hours, gives consumers recommendations on what to wear and offers advice on which stores to try based on their personal recommendations. The website would also provide links to other fashion web blogs, websites and a...