Ethics Reflection Paper
Strategic planning is a continual process within an organization. The people that are responsible for the success of strategic planning outline the desired future, then devise a strategy for making it happen. Strategic planning by its very nature is adaptive and the devisor is always developing it to be relevant for the future. Key environmental factors are predicted as their influences on the organization are looked at and then optimum measures are taken so the organization can benefit from these environmental factors.
The Composition of a Strategic Plan is generally made up of one or more interconnected elements which consist of the vision, mission, values, assessment, goals/objectives, strategy and outcomes. They also incorporate strategic management principles and models. The Vision shows the dreams of the organization and broadly capture future services, markets and structures but do not go into great detail. The Mission outlines customers, competitors and markets. It shows a “desired position in a predicted future world” and a “bulls eye or target of the strategy” (Yavitz & Newman, 1982). A mission should not commit a firm to what it must do in order to survive but what it chooses to do in order to thrive. Values are what the company believes to be true. Values offer guides for staff on how to act within the company and ethical standards for all the stakeholders. Values set the company apart from its competitors and show the integrity of the organization. Assessments of the organization are the outside and inside forces which will affect the company in making its mission and vision successful.
Strategy is the framework which guides those choices that determine the nature and direction of an organization. It looks at long-term direction and guides short term plans. It is understood at the top and middle levels of the organization. A strategy is very clear and is no way subtle. Outcomes are defined and are involved with the...