Final
- Submitted by: cooknica
- Views: 694
- Category: English
- Date Submitted: 01/16/2011 07:55 PM
- Pages: 5
- Report this Essay
Thesis Statement: Credit card companies should not be on campus marketing to college students because not all college students know the background or purpose of credit cards, credit cards could lead to debt, and students have too many cards.
Credit Card Companies Marketing
to College Students on Campus
Imagine how many credit card offers does are received after becoming a college student; Then consider how many credit cards will be in his wallet by the time he graduates from college. College students are faced with many decisions including whether or not they want a credit card. One key factor that should be considered is whether he can be responsible after receiving a credit card. Credit card companies see an opportunity when approached by college students so they tend to market credit cards on campus. Credit card companies should not be on campus marketing to college students because not all college students know the background or purpose of credit cards, credit cards could lead to debt, and students have too many cards.
History and Background of the Credit Card
People who do not know the history or background of credit cards tend to misuse them. Credit cards have been around for the past three to four decades. Frank McNamara of New York’s Hamilton Credit Corporation came up with the idea to give businessmen a way to charge business-related expenses in the 1950s; the first plastic card was issued in 1955 (Allen, 2010). Initially, the standard for retrieving a credit card was so high that everyone could not obtain a credit card; since then the standards have been lowered and allow 18-year-old college students with no income or credit score to retrieve a credit card (Gudmundsson, 2008.) (Allen, 2010) Credit cards allow people to purchase items without using cash. Instead, they are to make purchases by using money that they have not yet earned. Consumers can charge items and pay for them later (Allen, 2010).
Credit Card...
Credit Card Companies Marketing
to College Students on Campus
Imagine how many credit card offers does are received after becoming a college student; Then consider how many credit cards will be in his wallet by the time he graduates from college. College students are faced with many decisions including whether or not they want a credit card. One key factor that should be considered is whether he can be responsible after receiving a credit card. Credit card companies see an opportunity when approached by college students so they tend to market credit cards on campus. Credit card companies should not be on campus marketing to college students because not all college students know the background or purpose of credit cards, credit cards could lead to debt, and students have too many cards.
History and Background of the Credit Card
People who do not know the history or background of credit cards tend to misuse them. Credit cards have been around for the past three to four decades. Frank McNamara of New York’s Hamilton Credit Corporation came up with the idea to give businessmen a way to charge business-related expenses in the 1950s; the first plastic card was issued in 1955 (Allen, 2010). Initially, the standard for retrieving a credit card was so high that everyone could not obtain a credit card; since then the standards have been lowered and allow 18-year-old college students with no income or credit score to retrieve a credit card (Gudmundsson, 2008.) (Allen, 2010) Credit cards allow people to purchase items without using cash. Instead, they are to make purchases by using money that they have not yet earned. Consumers can charge items and pay for them later (Allen, 2010).
Credit Card...