Health Care Communication Methods
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- Date Submitted: 10/14/2014 10:28 AM
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Health Care Communication Methods
HCS/320
10/8/2014
As the health care communications coordinator for Allen’s National Drug Company LLC, it is of top priority to discuss the national reports of significant negative effects caused by one of our drugs. This drug happens to be prescribed to a significant number of the population. This story came to light when an individual whom is well known to the public has suffered negative side effects of this drug. We will now discuss and brainstorm all of the possible ways to notify the public of this scare with great consideration of patient privacy and HIPAA regulations. We will discuss the advantages and disadvantages of using different social media outlets and traditional media methods. We will also be discussing the effects of HIPAA and other regulations on the use of these media for communication with the public.
There are many advantages of using traditional media methods such as the local news paper to inform the public of these alleged adverse side effects of this drug. The biggest advantage of using traditional media methods is there is going to be a paper trail of our communication to the public and addressing the public’s concerns. With that form of communication the public is going to see the company making the effort to inform the public of this possible scare, and any precautions the public might need to take, as well as a solution the company might have came up with. Other advantages of using traditional media methods are reaching out to a specific audience possibly the older generation. Whether it be electronic or non electronic, has its own strengths and weaknesses. As the many strengths listed above, the greatest weakness that this form of communication has is the fact of it possibly only reaching a limited number of people in one specific audience. With the importance of reaching possibly an older generation is necessary, this becomes a great...
HCS/320
10/8/2014
As the health care communications coordinator for Allen’s National Drug Company LLC, it is of top priority to discuss the national reports of significant negative effects caused by one of our drugs. This drug happens to be prescribed to a significant number of the population. This story came to light when an individual whom is well known to the public has suffered negative side effects of this drug. We will now discuss and brainstorm all of the possible ways to notify the public of this scare with great consideration of patient privacy and HIPAA regulations. We will discuss the advantages and disadvantages of using different social media outlets and traditional media methods. We will also be discussing the effects of HIPAA and other regulations on the use of these media for communication with the public.
There are many advantages of using traditional media methods such as the local news paper to inform the public of these alleged adverse side effects of this drug. The biggest advantage of using traditional media methods is there is going to be a paper trail of our communication to the public and addressing the public’s concerns. With that form of communication the public is going to see the company making the effort to inform the public of this possible scare, and any precautions the public might need to take, as well as a solution the company might have came up with. Other advantages of using traditional media methods are reaching out to a specific audience possibly the older generation. Whether it be electronic or non electronic, has its own strengths and weaknesses. As the many strengths listed above, the greatest weakness that this form of communication has is the fact of it possibly only reaching a limited number of people in one specific audience. With the importance of reaching possibly an older generation is necessary, this becomes a great...