How to Grow Your Own Database
- Submitted by: apiper1
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- Category: Other
- Date Submitted: 03/02/2015 01:38 AM
- Pages: 14
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How to…
…Create and grow your database
1
www.textlocal.com
How to…
Contents
Page 3
An Introduction to creating your database What are the legals? If you have no mobile numbers If you already have your data
Page 4 Page 5 Page 16
2
www.textlocal.com
How to…
An introduction to creating your database
The text messages you send are only as good as your data, making it vital to use good quality, opted-in numbers. Opted-in means that you are only contacting people who have agreed for you to do so, thus making your text campaigns worthwhile and delivering the results your business needs. Whether you are starting from scratch or already have a collection of numbers for your text campaign, this guide will take you through the next steps you need to get your campaigns running for the level you are at. Textlocal do not provide data, however we offer several ways in which you can build a database. If you do not have a database, go to page 5 to learn how we can help you grow your opt-in list. If you already have a collection of numbers and would like help on how to import them into Messenger then please go to page 16.
3
www.textlocal.com
How to…
What are the legals?
Staying legally compliant
Whichever way you choose to compile your database, it is important to always make sure you stay legally compliant. Here is an overview of the current legals: The ICO (Information Commissioners Office) states that organisations may not send a text message if the recipient has not agreed to it, unless; • • • The sender has obtained your details through a sale or negotiations for a sale; The messages are about similar products or services offered by the sender; and You were given an opportunity to refuse the texts when your details were collected and, if you did not refuse, you were given a simple way to opt out in all the text messages you received.
For more information on staying compliant, visit:...
…Create and grow your database
1
www.textlocal.com
How to…
Contents
Page 3
An Introduction to creating your database What are the legals? If you have no mobile numbers If you already have your data
Page 4 Page 5 Page 16
2
www.textlocal.com
How to…
An introduction to creating your database
The text messages you send are only as good as your data, making it vital to use good quality, opted-in numbers. Opted-in means that you are only contacting people who have agreed for you to do so, thus making your text campaigns worthwhile and delivering the results your business needs. Whether you are starting from scratch or already have a collection of numbers for your text campaign, this guide will take you through the next steps you need to get your campaigns running for the level you are at. Textlocal do not provide data, however we offer several ways in which you can build a database. If you do not have a database, go to page 5 to learn how we can help you grow your opt-in list. If you already have a collection of numbers and would like help on how to import them into Messenger then please go to page 16.
3
www.textlocal.com
How to…
What are the legals?
Staying legally compliant
Whichever way you choose to compile your database, it is important to always make sure you stay legally compliant. Here is an overview of the current legals: The ICO (Information Commissioners Office) states that organisations may not send a text message if the recipient has not agreed to it, unless; • • • The sender has obtained your details through a sale or negotiations for a sale; The messages are about similar products or services offered by the sender; and You were given an opportunity to refuse the texts when your details were collected and, if you did not refuse, you were given a simple way to opt out in all the text messages you received.
For more information on staying compliant, visit:...