Information Systems

Jose Rizal University
#80 Shaw Boulevard, Mandaluyong City

THE DEVELOPMENT OF AN INFORMATION SYSTEM FOR TOP RACK ALLIED MARKETING SERVICES

Elite Access

Nicolas E. Lodovica Jr.
Ariane Pamulo Perez
Marivic Tabangay Jose
Ruffa Mae Aliganga Caño

  1.0 Problem Definition

      2.1 Company Profile
Top Rack Allied Marketing Services is the newest, most exciting player in the marketing services industry with the ability to tailor fast, effective, efficient merchandising and below the line solutions for any company’s needs through partnerships with the top merchandising agency, graphic, design team and printing services in the Philippines.

        2.2.1 History

Established on October 13, 2014, founded by Gimmy Jimenez, the
company was created to address the growing needs of the companies for efficient merchandising and below the line solutions.
Top Rack wanted to address other avenues of business such as advertising, graphic design, printing and events.

        2.2.2 Vision and Mission

Vision

Top Rack’s vision is to be identified as the TOP choice for companies in need of comprehensive marketing services. We aim to be forward thinking in anticipating our clients’ needs and shall ensure operational quality and efficiency of service in implementing their projects.

Mission
Top Rack shall provide merchandising and total below the line solutions through unmatched service and integration for all our client’s requirements. We shall focus on the growth and development of our partners, employees and clients to continuously meet their targets and expectations while ensuring profitability for the company.


        2.2.3       President

The proponents have decided to use PHP(PHP Hypertxt Preprocessor) as front end and MySQL for its back end. It is open source software and less expensive compared to other licensed software. The company will easy cope to the technology with less money to spend. 
            PHP is a server-side...