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Cadbury
From Wikipedia, the free encyclopedia
This article is about the confectionery company. For other uses, see Cadbury (disambiguation).
Cadbury

Type
Cadbury Ltd. (Subsidiary)
Industry
Confectionery
Founded
Birmingham, United Kingdom (1824)
Headquarters
Uxbridge, London, United Kingdom
Key people
Irene Rosenfeld
(Chairman and CEO)
Products
See list of Cadbury products
Revenue
£11,346,002,000 (2011)
Operating income
£559,432,200 (2011)
Net income
£447,545,760 (2011)
Employees
71,657 (2008)[1]
Parent
Kraft Foods (2010-2012)
Mondelēz International (2012-present)
Website
www.cadbury.co.uk
Cadbury is a British multinational confectionery company owned by Mondelēz International. It is the second largest confectionery brand in the world after Wrigley's.[2] Cadbury is headquartered in Uxbridge, London, and operates in more than fifty countries worldwide.
Cadbury is best known for its confectionery products including the Dairy Milk chocolate, the Creme Egg, and the Roses selection box.
Cadbury was established in Birmingham in 1824, by John Cadbury who sold tea, coffee and drinking chocolate. Cadbury developed the business with his brother Benjamin, followed by his sons Richard and George. George developed the Bournville estate, a model village designed to give the company's workers improved living conditions. Dairy Milk chocolate, introduced in 1905, used a higher proportion of milk within the recipe compared with rival products. By 1914, the chocolate was the company's best-selling product.
Cadbury merged with J. S. Fry & Sons in 1919, and Schweppes in 1969. Cadbury was a constant constituent of the FTSE 100 from the index's 1984 inception until the company was bought by Kraft Foods in 2010.[3][4]
Contents
  [hide] 
1 History
1.1 1824–1900: Early history
1.2 1900–1969
1.3 Schweppes merger (1969)
1.3.1 Schweppes demerger
1.4 2003 Name rebrand
1.5 2007–2010
1.6 Acquisition by Kraft Foods
2 Operations
2.1 Head office...