Management Styles and Employee Satisfaction-
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Management Styles and Employee Satisfaction-
Leading to Customer Satisfaction
Tishma Jackson
QAS531 Customer Satisfaction and Quality Assurance
Fall 2012
Professor Robert Spencer
December 2, 2012
Table of Contents
Page
Introduction 3
Background…………………………………………………………………………….4
Discussion……………………………………………………………………………...5
Conclusion……………………………………………………………………………..6
References……………………………………………………………………………..7
Introduction
Happy employees lead to happy customers which lead to loyal customers. Ensuring the happiness of your employees is a sure way to guarantee repeat customers and growth in sales. Customer satisfaction and loyalty is determined by the customer-employee relationship. A company who takes out time to address issues with their employees often sees their customer satisfaction and loyalty figures rise significantly.
Employees want to enjoy going to work every day. There are many things that can make going to work every day a dreadful task rather than a pleasant day to day experience. A mean or bad boss can make someone feel bad about themselves. Constant berating and belittling often leads to a negative impact on performance and can also affect personal health and well-being.
In addition to losing customers, many companies often experience poor retention levels of employees. With unhappy employees, customers will not have a chance to experience personal sales people who cater to their every need and often end up going to another company who can provide what they are looking for.
This paper will review the importance of maintaining a happy staff in order to keep a positive image for new customers as well as those who are return shoppers and advocates of the organization. Without these people, failure is imminent and the long term goals of the company will be impossible to reach.
Background
Attracting the perfect customer is the foundation for customer loyalty. Understanding what it takes to...
Leading to Customer Satisfaction
Tishma Jackson
QAS531 Customer Satisfaction and Quality Assurance
Fall 2012
Professor Robert Spencer
December 2, 2012
Table of Contents
Page
Introduction 3
Background…………………………………………………………………………….4
Discussion……………………………………………………………………………...5
Conclusion……………………………………………………………………………..6
References……………………………………………………………………………..7
Introduction
Happy employees lead to happy customers which lead to loyal customers. Ensuring the happiness of your employees is a sure way to guarantee repeat customers and growth in sales. Customer satisfaction and loyalty is determined by the customer-employee relationship. A company who takes out time to address issues with their employees often sees their customer satisfaction and loyalty figures rise significantly.
Employees want to enjoy going to work every day. There are many things that can make going to work every day a dreadful task rather than a pleasant day to day experience. A mean or bad boss can make someone feel bad about themselves. Constant berating and belittling often leads to a negative impact on performance and can also affect personal health and well-being.
In addition to losing customers, many companies often experience poor retention levels of employees. With unhappy employees, customers will not have a chance to experience personal sales people who cater to their every need and often end up going to another company who can provide what they are looking for.
This paper will review the importance of maintaining a happy staff in order to keep a positive image for new customers as well as those who are return shoppers and advocates of the organization. Without these people, failure is imminent and the long term goals of the company will be impossible to reach.
Background
Attracting the perfect customer is the foundation for customer loyalty. Understanding what it takes to...