24th Oct 2015, – Navi Mumbai, India: Market reports on India presents the latest report on “Market Report on Indian Refrigerator Outlook, 2021”. The unorganized market in this industry is behind from organized industry. Keeping in point of individuality and personal grooming & care, the youngsters, women, men, etc. majorly fuelled the sales in the skin care market.
The India Refrigerator market increased with a CAGR of 15.70% from 2010-14 and it is expected to grow more in upcoming years. Rising household income, improving living standards, rapid urbanization, increasing number of nuclear families, large untapped market and environmental changes are major growth drivers for the refrigerator industry. The major players are cutting their prices and launching the new models with advanced features and new designs. With the rising per capita income levels, declining prices and consumer finance the refrigerator market is expected to grow in future years.
According to India Refrigerator Market Outlook 2021, the refrigerator market which is broadly divided into two categories such as direct cool and frost free, both segments would continue to be strong for future years however in long run frost free models will occupy the larger market share. The frost free refrigerator market of India is gaining massive popularity and momentum over traditional refrigerator models. There is a trend for double door refrigerator which starts from 200 liter capacity to maximum 500 liters. The demand for refrigerator in India is mainly from urban areas which accounts for 75 percent share. Available features, Energy star rating, Warranty, Quality, Space, price, cleaning ease functionality and styling are currently major influential factors while purchasing a refrigerator.
The most common sizes are 180 liters in direct cool refrigerator and 250 liters in frost free refrigerators. Direct cool segment models with capacities ranging from 185-225 liters have the highest market share...