Nestle Supply Chain
- Submitted by: farhana
- Views: 1594
- Category: Other
- Date Submitted: 12/05/2011 09:40 AM
- Pages: 21
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Background of the study:
Nestle Bangladesh limited is one of the largest private organizations in Bangladesh. Nestle is operating not only in Bangladesh but also in other countries of the world. Nestle is operating in our country with lots of well-known brands of food products and Nescafe is one of the parts of their business. Nescafe is very much successful in our country as because it has already covered almost whole market share of our country in case of coffee consumption. I have basically focused on “The supply chain management of Nescafe of Nestle Bangladesh Ltd.”
1.1 Objective
The main objective of our term paper is to analyze the supply chain management of Nescafe. To describe it more specifically it will be as follows-
• To find out from where and how the company collect raw materials.
• To describe the supply chain management of Nescafe
• To get the understanding of the distribution strategy.
• To find out the effectiveness of supply chain management.
• To outline the necessary modification if necessary of supply chain management.
1.2 Scope
In my assignment I mainly focused on the primary and secondary supply chain management of Nescafe for the Bangladeshi market. For the supply chain management I basically focused from manufacturer to consumer and we considered only those products of Nescafe which are available in Bangladesh.
1.3 Methodology
• Data collection:
To prepare this term paper we had to collect data both from primary and secondary sources. We followed various ways to collect data from primary and secondary sources.
Primary data:
To prepare this term paper I mainly collected data from primary source like- interview of the officials of the Nestle Bangladesh limited. I spoke with an executive of Demand & Supply Planning department of Nestle Bangladesh Ltd. In the interview my inquiry was mainly regarding the Nescafe products which are available in Bangladesh, primary and secondary supply chain management of Nescafe. I...
Nestle Bangladesh limited is one of the largest private organizations in Bangladesh. Nestle is operating not only in Bangladesh but also in other countries of the world. Nestle is operating in our country with lots of well-known brands of food products and Nescafe is one of the parts of their business. Nescafe is very much successful in our country as because it has already covered almost whole market share of our country in case of coffee consumption. I have basically focused on “The supply chain management of Nescafe of Nestle Bangladesh Ltd.”
1.1 Objective
The main objective of our term paper is to analyze the supply chain management of Nescafe. To describe it more specifically it will be as follows-
• To find out from where and how the company collect raw materials.
• To describe the supply chain management of Nescafe
• To get the understanding of the distribution strategy.
• To find out the effectiveness of supply chain management.
• To outline the necessary modification if necessary of supply chain management.
1.2 Scope
In my assignment I mainly focused on the primary and secondary supply chain management of Nescafe for the Bangladeshi market. For the supply chain management I basically focused from manufacturer to consumer and we considered only those products of Nescafe which are available in Bangladesh.
1.3 Methodology
• Data collection:
To prepare this term paper we had to collect data both from primary and secondary sources. We followed various ways to collect data from primary and secondary sources.
Primary data:
To prepare this term paper I mainly collected data from primary source like- interview of the officials of the Nestle Bangladesh limited. I spoke with an executive of Demand & Supply Planning department of Nestle Bangladesh Ltd. In the interview my inquiry was mainly regarding the Nescafe products which are available in Bangladesh, primary and secondary supply chain management of Nescafe. I...