One Price Stores
- Submitted by: cunechu
- Views: 717
- Category: Other
- Date Submitted: 11/16/2011 08:58 AM
- Pages: 35
- Report this Essay
NATIONAL ECONOMICS UNIVERSITY
Foreign language Faculty
----------------((---------------
BUSINESS RESEARCH
Topic: One-price stores towards the customers’ attitude:
whether or not is a potential kind of store in the future?
TABLE OF CONTENTS
I. INTRODUCTION 3
II. LITERATURE REVIEW 6
III. METHODOLOGY 10
IV. FINDINGS AND ANALYSIS 12
1. Customers’ attitude towards one-price stores 12
2. Potential of one-price stores 22
V. CONCLUSIONS 27
VI. REFERENCES 30
VII. APPENDICES 32
1. Questionnaire 32
2. List of respondents 35
I. Introduction:
The history of buying and selling has experienced its long period of time since human being had a desire to satisfy what they needed but was unable to produce. Back to ancient time, to the first form of buying and selling in primary society, exchanging foods or agricultural implements was the simplest method of trading as currency had not been existed. The barter was completed solely when people managed to conclude their negotiation and gained something they satisfied, or at least considered it had the equivalent value. Since currency appeared, it has marked a significant milestone in buying and selling history. The procedure of selling and buying things started to be formularized by more than two items: good – good as money has played as the third item in the trade formula: good – money – good with a additional and crucial part of price negotiation or bargaining among them. Price and bargaining, since then, has always been considered being closely attached to each other.
The traditional shopping habit of people usually includes bargain in order to reach to an agreement of fixed prices eventually. Because...
Foreign language Faculty
----------------((---------------
BUSINESS RESEARCH
Topic: One-price stores towards the customers’ attitude:
whether or not is a potential kind of store in the future?
TABLE OF CONTENTS
I. INTRODUCTION 3
II. LITERATURE REVIEW 6
III. METHODOLOGY 10
IV. FINDINGS AND ANALYSIS 12
1. Customers’ attitude towards one-price stores 12
2. Potential of one-price stores 22
V. CONCLUSIONS 27
VI. REFERENCES 30
VII. APPENDICES 32
1. Questionnaire 32
2. List of respondents 35
I. Introduction:
The history of buying and selling has experienced its long period of time since human being had a desire to satisfy what they needed but was unable to produce. Back to ancient time, to the first form of buying and selling in primary society, exchanging foods or agricultural implements was the simplest method of trading as currency had not been existed. The barter was completed solely when people managed to conclude their negotiation and gained something they satisfied, or at least considered it had the equivalent value. Since currency appeared, it has marked a significant milestone in buying and selling history. The procedure of selling and buying things started to be formularized by more than two items: good – good as money has played as the third item in the trade formula: good – money – good with a additional and crucial part of price negotiation or bargaining among them. Price and bargaining, since then, has always been considered being closely attached to each other.
The traditional shopping habit of people usually includes bargain in order to reach to an agreement of fixed prices eventually. Because...