Sales Management

SALES MANAGEMENT AND STRATEGIES IN THE BUSINESS.

SALES MANAGEMENT AND STRATEGIES IN THE BUSINESS.

From
Maëva YRIO
Student nr 152652
BIB 2nd Year, LONDON

To:
Lecturer, Kamila Kozak-Entonu

Date of submission: 19th December 2015
Academic year 2015-2016

TABLE OF CONTENT:
TABLE OF CONTENT:

Introduction........................................................................................................................................3

Section 1: Sales strategy. ...............................................................................................................................................4

Section 2: Sales process and its management. ...............................................................................................................................................5

Section 3: Different stages in the selling process, important aspects and best practices. ................................................................................................................................................6

Section 4: Recruitment and motivation of sales team. ...............................................................................................................................................7

Section 5/Conclusion: Basic principles of the sales forecast assessment and conclusion.
..........................................................................................................................8

References and Bibliography.............................................................................................................9

INTRODUCTION
INTRODUCTION

Founded in 1892 by David Abercrombie, Abercrombie & Fitch was at first an upscale sporting goods store. Then a partnership was formed with Ezra Fitch that helps the company to foster its success during the 20th century. However time was hard for Abercrombie & Fitch in the second part of the 20th century, and it had to close in 1977. In 1988, Mike Jeffries bought...