It can be inferred from the diagram above that more people are using the banking services of PNB bank than SBoP i.e. saving account, current account & in fixed deposit schemes and in the segment of add on services on non banking services i.e. Insurance and Mutual Funds and taking of loans SBOP is ahead of PNB. Overlapping is also there, like some people have current account in both the banks or some have invested in mutual funds of both the banks.
2.Which bank provide better customer service like query handling, problem solving time taken for deposit or payment etc.?
Bank | Response |
SBoP | 43 |
PNB | 57 |
Total | 100 |
As it is clear from the above diagram that more people are satisfied with the services of PNB Bank (57%). So it is necessary for SBoP to improve its customer service in order to compete with HDFC, for this it need to provide its employees proper customer excellence training.
3.Which bank provides better comfort facilities like seating facility and air condition facility, ease of reach, behavior of staff etc?
Bank/Comfort Level | Seating and Air Condition Faciliy | Ease of Reach | Behaviour of Staff |
PNB | 50 | 45 | 47 |
SBOP | 50 | 55 | 53 |
Total | 100 | 100 | 100 |
As it is clear from the above data the people are quite satisfied with the comfort facility and staff behavior of both the banks but SBOP is way ahead in ease of reach.