How the Needs & Expectations of Stakeholders Influence a Program Plan
The Continental Senior Center’s mission is to provide a balanced, diverse, and coordinated program and promotes the senior center as a model for the aging and aged. Continental Senior Center promotes successful aging. The organization’s tagline, "In the Heart of Things," not only refers to its downtown location, but also emphasizes that the senior center is actively involved in community activities, especially those geared toward seniors. It provides information and referral services for those seeking help with taxes, health, housing, and other concerns; as well as case management services 3 days per week; and computerized information assistance to help seniors and family member’s access available area services.
Stakeholders and the influence they have in a program plan as well as administration and staff is alterable and inadequately understood. The definition of a stakeholder is, a corporate stakeholder is a party that can affect or be affected by the actions of the business as a whole. The stakeholder concept was first used in a 1963 internal memorandum at the Stanford Research institute. For instance it is simple to perceive how a major stakeholder can make or break a program’s success via positive supportive or negative reactionary conduct. It is less simple to envision the way in which this level can influence operational program delivery and objectives. At the least the visible end of a stakeholder continuum are hidden stakeholders with little apparent influence, but strong connections that turn innocent power into a real threat or strong support. For example, the influences of a favorite child of a powerful politician on the program planning committee of a local council resides adjacent to where a projected building complex is to be built. This one entity via hidden influence and authority is capable of causing a major...