The results of the SWOT analysis conducted for Company ABC is shown below.
Strengths
S1. Strong brand image and recognition in the company’s industry
S2. Strong domestic and international supplier network
S3. Dedicated to R & D efforts and advancing the technological aspects of
its product line
S4. Competitive pricing strategies
Weaknesses
W1. Does not receive government subsidies to finance development
W2. Vulnerable to changes in the market – unfavorable liquidity
Measures (low cash reserves)
W3. High production costs
Opportunities
O1. Regain the majority of the market share from its chief competitor
O2. Growing market in Asia (China and Japan)
O3. Larger market share in Europe
O4. Continued product differentiation
Threats
T1. Increased competition from its chief competitor
T2. Economic factors like petroleum prices and inflation
T3. Political influences impacting international trade regulations
T4. The World Trade Organization (WTO) supporting the competitor
T5. New entrants into the industry
Matched Pair Analysis
The Matched Pair analysis enables strategists to pair potential alternatives that are likely to substantiate the identified long-term objectives for Company ABC. The following results of the Matched Pair analysis are indicated below.
Matched Pairs
S4O1 – Company ABC;s competitive pricing strategies can help the company lure potential customers away from its chief rival.
S102 – Enhancing Company ABC’s strong brand image and brand name would allow further acceptability and demand of their products within the Asian marketplace.
S3T2 – Company ABC is committed to R & D efforts that focus on making their aircrafts more fuel efficient. This commitment can largely minimize the impact of economic factors like rising petroleum prices. Major carriers are now more cost conscious than even and desire cost saving solutions.
S2W3...