Trucking

McBride is a very young company based out of Boise, Idaho. McBride is a low cost mortgage services for their customers using new technology while expanding their business into Wyoming, Montana, North Dakota, and South Dakota. With Boise’s economy doing better than expected, more people are looking into buying new or older homes for the first time buyer, people who are looking for secondary homes, retiring homes, and even vacation homes is what McBride does best. Boise’s job market should see a huge increase of 3.6 in the next year in which is better than most cities in America. McBride specializes in conventional, FHA, and VA home loans, and has a financial budget of $50,000 for new efforts and $5,000 a month for other expenses for the company’s needs. Once the customer has been approved McBride will offer a copy of your credit report, home inspection, appraisal, and a Mortgage at the lowest rate available for a fixed price of $1,500.00. The company will arrange for the appraisal and inspection of the property by local licensed professionals and there will be a minimal elapse of time from application to closing (University of Phoenix, 2004). McBride marketing plan will take McBride Financial Services into the future and expand them to their goals. McBride shows several ways they advertise their company using local television, newspaper, are some of the ways they reach out to customers, and market their business. Using word of mouth is one of the best ways for any business to make a profit. Internet is vastly growing, and is becoming the best way for business to get customers. One of the best ways to get new customers is by word of mouth from Realtor referrals. The market research shows McBride is highly competitive in the mortgage lending market. McBride can have customers come see an agent or apply for a mortgage online. McBride can advertise on the internet especially Facebook, or create a Web page, and McBride will see an increase in customers, and profit. The...