Visual Communication
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- Date Submitted: 09/13/2011 08:05 PM
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Visual Communication
Visual communication is when we communicate, using visual aids. Examples are signs, sign language, television and movies, pictures and even written words. To make visual communication fun and not boring you can use different styles of lettering, colors and shapes to make your presentation pop and keep your audience interested. Just like changing a typeface, changing a color or the placement of a word can visually communicate something entirely different. Designers collaborate with copywriters to ensure that the verbal and the visual communication are entirely in sync with each other.
As with all forms of communication, the first step is to determine what you want to say. , effective visual communication is achieved by displaying information in a way that enables people to clearly see an accurate representation of your message and understand what they see, but to communicate your message clearly you must first understand what you are trying to get across. Once you know what you want to say, effective visual communication is achieved by displaying information
in a way that enables people to clearly see an accurate representation of your message and understand what they see. Remember, everyone does not comprehend the same way and may read your message the wrong way.
As demonstrated by the examples below, the simple selection of a typeface colors and designs can have a profound impact on the message which is communicated. This is the essence of visual communication. The same information is used in each example.
Sales for Lisa in 2011
Month | Sales | Quota | % to Quota |
| | | |
January | 54 | 42 | 128.57% |
February | 46 | 42 | 109.52% |
March | 37 | 42 | 88.10% |
April | 43 | 42 | 102.38% |
May | 39 | 42 | 92.86% |
June | 45 | 42 | 107.14% |
This is a simple bar graph, which also uses excel to calculate and import the information to the graph. This graph is usually used in business offices to show work...
Visual communication is when we communicate, using visual aids. Examples are signs, sign language, television and movies, pictures and even written words. To make visual communication fun and not boring you can use different styles of lettering, colors and shapes to make your presentation pop and keep your audience interested. Just like changing a typeface, changing a color or the placement of a word can visually communicate something entirely different. Designers collaborate with copywriters to ensure that the verbal and the visual communication are entirely in sync with each other.
As with all forms of communication, the first step is to determine what you want to say. , effective visual communication is achieved by displaying information in a way that enables people to clearly see an accurate representation of your message and understand what they see, but to communicate your message clearly you must first understand what you are trying to get across. Once you know what you want to say, effective visual communication is achieved by displaying information
in a way that enables people to clearly see an accurate representation of your message and understand what they see. Remember, everyone does not comprehend the same way and may read your message the wrong way.
As demonstrated by the examples below, the simple selection of a typeface colors and designs can have a profound impact on the message which is communicated. This is the essence of visual communication. The same information is used in each example.
Sales for Lisa in 2011
Month | Sales | Quota | % to Quota |
| | | |
January | 54 | 42 | 128.57% |
February | 46 | 42 | 109.52% |
March | 37 | 42 | 88.10% |
April | 43 | 42 | 102.38% |
May | 39 | 42 | 92.86% |
June | 45 | 42 | 107.14% |
This is a simple bar graph, which also uses excel to calculate and import the information to the graph. This graph is usually used in business offices to show work...