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Cola Wars: Coca-Cola vs. Pepsi February 20th, 2014 Strategic Marketing Coca-Cola has been the dominant beverage company in the cola market for a large number of years...
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I work for a company that is at a crossroads. There are old oil barrels buried beneath the company offices. The barrels are in danger of being a hazard to the environment and...
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EXECUTIVE SUMMARY This research paper explores the concept of Corporate Social Responsibility (CSR) as practiced at General Motors East Africa Ltd (GM) .It looks at the...
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issues of international business ethics by creating the Global Business Practices Council, which is made up of managers ... the drug available in India after it had been...
Executive Summary Founded in 1886 by pharmacist Dr. John S Pemberton in Atlanta, Georgia, The Coca‑Cola Company is the world's leading manufacturer, marketer and...
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